Sam Altman Retaliates Against Anthropic’s Super Bowl Ad
- Altman criticizes as “funny but dishonest”
- Anthropic declares Claude ad-free
- AI ad monetization debate
What happened?
Sam Altman refuted Anthropic’s Super Bowl ad. Anthropic satirized a scene where AI inserts ads during a conversation, declaring, “Ads come to AI, but not to Claude.”[9to5Mac] Altman countered, “Funny but dishonest.”[X]
Why is it important?
Altman claims: “We are committed to free access. Anthropic sells expensive products to the rich.”[OfficeChai]
What happens next?
The outcome will be determined when OpenAI begins ad testing in earnest. The free user experience is key.
Frequently Asked Questions (FAQ)
Q: What is the content of the Anthropic ad?
A: A scene where AI inserts ads during a response.
Q: What are OpenAI’s advertising plans?
A: Testing is underway, but not intrusive ads.
Q: Which is better?
A: OpenAI prioritizes free expansion, while Anthropic prioritizes paid services.
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References
- Sam Altman responds to Anthropic ads – The Verge (2026-02-04)
- Sam Altman X Post – X (2026-02-04)
- Anthropic Super Bowl ad – 9to5Mac (2026-02-04)